About Mora F

Mora is a PPC Analyst at Hellbent Digital at work, and a theater nerd when not at work. And it turns out understanding theater—that is, how to put on compelling live shows that engage the audience—is a very useful skill for understanding digital marketing.
29 11, 2021

According to Argyris’ theory: should I hire a mature or immature PPC?

2021-11-29T20:12:32+00:00

This article was first published in Display Ads Deep Dive.   Not so many years ago, scientists and theorists from the 20th century were dedicating a lot of time to figuring out what motivated people to work, and how to use that to create an effective, efficient, and profit creating [...]

According to Argyris’ theory: should I hire a mature or immature PPC?2021-11-29T20:12:32+00:00
12 11, 2021

Should I recruit my PPC internally?

2021-11-12T17:06:59+00:00

This article was first published in "displayadsdeepdive.com" One of the biggest problems companies have these days when it comes to employee engagement is that many businesses don’t have room for them to grow or move from one area to another. And in an era as competitive and ambitious as the [...]

Should I recruit my PPC internally?2021-11-12T17:06:59+00:00
25 10, 2021

Should I hire a PPC as a permanent employee or a freelancer?

2021-10-25T14:55:37+00:00

This article was first published in https://displayadsdeepdive.com/ Recently, we’ve been talking a lot about how and why you should hire a PPC. And we’ve also been deep diving into the many different characteristics that you could be searching for, or not, on the PPC you are looking to hire. And [...]

Should I hire a PPC as a permanent employee or a freelancer?2021-10-25T14:55:37+00:00
14 10, 2021

The pros of hiring a PPC from a different niche

2021-10-14T16:08:58+00:00

Hiring an outsider from your industry can sometimes sound like a tricky business. How can someone who has never been close to your specific business build effective campaigns for it? And even if they can, will they actually be a good fit for your team, aka, people who have been [...]

The pros of hiring a PPC from a different niche2021-10-14T16:08:58+00:00
27 09, 2021

What’s the best suited organizational structure for your company, and for your PPC?

2021-09-27T21:21:27+00:00

This article was first published in displayadsdeepdive.com For a while now, we’ve been discussing a lot of aspects to consider whenever you are intending to hire a new PPC for your company. Everything from the kind of qualities your PPC should have, even the different arrangements you could have with [...]

What’s the best suited organizational structure for your company, and for your PPC?2021-09-27T21:21:27+00:00

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